The Singapore-based companionship Easter Egg Pte Ltd developed an application that changes the agency you lot approach gift giving. The application is instantly available on Google Play together with Apple App Store together with has hitting the Indian market.
According to the Indian paper The Economic Times, the application has already had transactions worth $50,000 since v together with a one-half calendar month of its launch.
Easter Egg currently plant inwards Republic of Republic of India together with Singapore, alongside services said to expand to Canada, U.S.A. together with Dubai soon.
India is quickly becoming 1 of the prospective markets for Blockchain-based technologies.
Thursday, Cointelegraph wrote close an Indian depository fiscal establishment partnering alongside Deloitte to role Blockchain to cut down merchandise finance processes from weeks to hours.
Creating experiences
Picking upward birthday presents or anniversary gifts is tricky plenty but what makes things worse is if you lot choose to exercise it across the world. Now it’s possible to post friends together with identify unit of measurement vouchers that enable them to become products together with services of their liking using Blockchain technology.
What is dainty close Easter Egg is that non alone tin hand notice users gift each other vouchers for restaurants together with pubs etc. They tin hand notice equally good percentage experiences similar Yoga or Karaoke alongside each other.
This makes it easier to pick gifts for friends who choose varied interests.
Akshay Ananth, co-founder of Easter Egg told ET:
“You tin hand notice hold upward anywhere inwards the basis together with if you lot choose friends or identify unit of measurement inwards Bengaluru, Pune or Singapore, you lot tin hand notice gift them digital vouchers to varied experiences from a beer to a pes massage or a trip to an organic farm or a museum.”
Reinventing loyalty programs
Blockchain engineering has the possibility of redrawing together with reshaping loyalty programs together with indicate systems.
At the minute if you lot are using a loyalty plan at a shop or an airline or a hotel, you lot are tied upward together with choose no pick but to proceed using the service provider or shop till you lot accumulate plenty points.
With a Blockchain-based system, at that topographic point is a possibility of freeing upward the users together with using a universal organization across multiple vendors.
Easter Egg is a proficient illustration of that. Sandeep Sangli, a co-founder at Easter Egg says inwards a Times of Republic of Republic of India article:
“The advent of Blockchain engineering has helped us rethink the agency nosotros expect at gifting, loyalty together with rewards. Today most vouchers are tied to a build together with they cannot, inwards most cases, hold upward shape-shifted to hold upward used alongside only about other brand. Our solution volition choose vouchers, loyalty points together with payments, all on 1 unmarried platform.”
Funding
Services similar Easter Egg are a slap-up thought inwards theory but unless together with until they become popular, they can’t actually become off the ground.
A Singapore-based early on phase investment companionship Wealthy Ideas has position inwards $400,000 into Easter Egg, reports the Hindu Business Line.
This form of funding tin hand notice hopefully assist the work solid become off the ground. People, however, genuinely ask convenience together with ease of role at the terminate of the day.
Going through the reviews the users choose been writing for the app, most people exercise appear to similar it but equally 1 user Gowri Shannon Shanmugam wrote on Easter Egg’s facebook page,
“It’s a dainty app together with a proficient initiative. But it’s a flake frustrating because when it was to hold upward used, nosotros institute out that the salon nosotros went to had no thought it was fifty-fifty tied upward to the app. Hence, they were quite inwards a frenzy figuring it out.”
Possibly teething troubles due to early on days but apps ask to interpret into crimp proof experiences on the basis to hold upward successful inwards the existent basis together with that is the fundamental to success inwards long-term for such initiatives.
